Subscribe to BOOOOOOOM TV

Great energy to this video for Pa Salieu’s track with BackRoad Gee by London-based director Femi Ladi. Inspired by movies such as La Haine, Ladi replicates the camera movements for every performance in order showcase each rapper’s ‘family’ while keeping it all within a cohesive world. As he explains further: “The song is hard, raw and in your face. I wanted to reflect that in this video… we shot in black and white to get the gritty raw energy to the screen.” Check out “My Family” above and see full credits below!


Director: Femi Ladi
Producers: Freddi Barrass & Mike Heath
Exec Producer: Annie Ayres
DOP: Stefan Yap
Editor: Remi Aaron
Grade : Aubrey Woodwiss
1st AC: Marcus Albersten
1st Ad: Jack Green
Gaffer: Lee Brinkley
Spark: Kieran Brown
Moco: Rammy Anwar
Photography: John Ogunmuyiwa
Art Direction: Brie Ahmed
Styling: Holly Mcdonald & Frankie Noller


This video was submitted by Femi Ladi and selected by our team. Click here if you have a project you’d like us to check out!

© Booooooom Design Inc.