Great mix of visuals in this immersive POV spot celebrating The City of Tokyo for what would have been the 2020 Olympics. Directed by Ryan McGuire and shot by cinematograher Žiga Zupančič, the piece aims to showcase the city’s diverse culture in two different ways. As Zupančič explains:

“Director Ryan McGuire came up with this idea that he wanted to show people the real feel of Tokyo and not just another polished commercial. He wanted to show you the crowded, high-end streets as well as immerse you into the real grit and character of Tokyo. The streets where locals live out most of their lives.”

 

Creative Director: On Gunji, Nobuaki Hattori
Art Director: Yoshitaka Harada
Copywriter: Mariko Fukuoka
Director: Ryan McGuire (Cutters Studios Tokyo)
Director of Photography: Žiga Zupančič
Producers: Shinya Takahashi, Tomohiro Kanzaki,
Kazumasa Kobayashi, Yoshimitsu Hashimoto
Assistant Creator: Freddy Capogreco
Director of Technology: Yusaku Yasuda
Sound Designer/Mixer: Mike Regan
Composer: Sam Billen
Colorist: Matic Prusnik
Color Assistant: Karol Kaczorowski
Gaffer: 大堀 治樹 (Haruki Ohori)
Strategic Planner: Naoto Tamura
Creative Producer: Masakazu Akama
Production Manager: Marino Okuda
Production Designer: Yasushi Kawashima
Stylist: Naohiro Matsunoshita
Hair/MakeUp: Ayaka Tsutsumi
Location Manager: Fumika Kakizaki

 

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