Creative animation using a custom-made interface for Bob Moses and ZHU’s track “Desire” by director Owen Brown and Budapest-based collective Airplan Studio. The first of its kind, the video features red and blue filtered visuals that tell two stories simultaneously. Viewers are able to choose to watch the blue-filter story, red-filter story, or both (with the two filters overlaid). The resulting effect allows heartfelt moments to transform into moments of heartbreak, or vice versa. As art director and illustrator Benjamin Kalaszi explains:
“with both filters turned on, a character’s face looks normal, but by applying a blue filter, viewers can reveal a woman crying and by applying a red filter, a face in love. In another, the filters turn a healthy red heart into a blue heart, on flames. As their relationship dies, the characters even transform into skeletons. The filters also make the characters appear and disappear, changing scenes that show a couple embracing lovingly to scenes of a man and woman desiring someone who’s no longer there.”
Watch above or click here to check out the interactive version!
Directed by Owen Brown
Animation Director: Airplan
Creative Producer: Donat Aron Ertsey
Art Direction & Illustration: Benjamin Kalaszi
Creative Agency: CTRL5
2D Animation:
Gabor Filkor
Timea Horvath
David Dell’edera
Doma Harkai
Gergely Liktor
Benjamin Kalaszi
Balazs Simon
Anett Filkor
3D Animation:
Doma Harkai
David Dell’edera
3D Artists:
Juri Agostinelli
Bettina Szremko
Interactive Implementation: Particle3
Executive Producer: Lihu Roter
Creative Technologist: Gal Shaya
Lead Developer: Tal Dinovich
Special Thanks: Oresztesz Nemes, Daniel Balint, Anna Hidvegi
This video was submitted by Benjamin Kalaszi and selected by our team. Click here if you have a project you’d like us to check out!
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