An epic audio-visualization for Max Cooper’s Yearning for the Infinite by director Kevin McGloughlin (previously featured here). “Repetition” is an attempt to convey the daunting and disorienting concept of human development and the seemingly endless struggle for a fruitful future alongside ever-growing technological ‘advancements.’ As Cooper explains further:
“For every chapter of the story I found a different technique to approach it, in this case, the simple idea of repetition. Apply it, and we have a form of infinity. This was also a natural fit for my music, where I had a nice excuse to push the repetitive boat out even more than usual…. Visually, I was lucky to get to work with one of my favourite artists, Kevin McGlouglin, where we told the human side of the story, our endless pursuit of growth and “progress”, our duplication of built form and expanding cities, looking to an unbounded future of urban sprawl… But despite our society-endangering issues around human consumption and sustainability, it wasn’t supposed to be a doom scenario. We tried that musically and it didn’t seem to fit. There was a back and forth on the ideas and their musical and visual representation, and what worked was something that for me seems more focused on the worth of our endless striving than its possible role in our downfall.”
This is just one of the many fantastic submissions we’ve received in the past week. Consider participating here if you have a project you’d like us to check out!