A choose your own adventure video by director Romain Chassaing and SoLab for Naive New Beaters’ track “Words Hurt”! Great followup to the epic 360° video we posted here last year. Naive New Beaters are kinda like OK Go their creative videos always elevate the music.

Click here for the best interactive experience of all the storylines, plus an additional Easter Egg video for those who manage to pick the right path!

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